Hola! Hola! I’m a first-generation Mexican-American designer specializing in Art Direction, Branding, and UI Design. Currently, based in the Bay Area but occasionally on work trips in LA.

I was born and raised in Los Angeles. I moved to San Francisco to pursue a BFA in Graphic Design at California College of the Arts, where I graduated with distinction.

With over 6 years of experience, my design practice focuses on understanding a brand’s essence, enabling me to help companies create compelling visual stories that resonate emotionally and communicate effectively. I collaborate with studios, agencies,
and in-house teams to provide tailored freelance support.

I prioritize aligning my work with each brand's values, enhancing product recognition and campaign success through innovative strategies. My approach is diverse, often emphasizing cultural relevance and a playful spirit.

I’m passionate about advancing community well-being while maintaining brand integrity. I love creating work that fosters connection and solidarity among people from similar cultures
and backgrounds.

I am available for both freelance and full-time hire. If you’re looking for design that is thoughtful, impactful, and human, I’d love to connect.